Parademi
Rebuilt financial-education platform Parademi on a custom WordPress theme written around its membership and course-sales flow.
Parademi's site has two jobs at once: explain the content well enough to earn trust, and sell the subscription. A stock theme could not hold both, leaving the course list and the purchase steps disconnected.
I moved the site onto a WordPress theme written for this project alone, building the homepage to present the subscription directly in a dark interface suited to financial content.
- One flow from homepage to checkout
- Membership and content access via a purpose-built plugin
- Live streams
- courses
- blog and authors share one design
A dark interface suited to financial content carries the market chart, signal cards and stat blocks on the homepage from a single component set.
Separate templates cover member login, course detail, the author roster and portfolio tracking. Policy and refund pages hang off one standard template inside the theme.
Sales run on WooCommerce, while membership and content access are handled by a plugin built for the project. A visitor moves from the homepage to the subscription package and on to checkout in one flow.
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